GENEVA – With both eyes on the Brazilian market, multinationals indicated the country as the fourth favorite place to invest in the next two years, according to a research of United Nations Conference on Trade and Development (Unctad). BRIC members (Brazil, Russia, India and China) occupy four of the five first countries investors would like to put their billions in.
The research heard more than 240 multinationals. From these, 50% plan to invest more in 2011 than they have invested in 2008 – between the Asian companies, the number rose to 57% and, between Americans, it achieved 71%.
The result indicates that the process of internationalization will be resumed, yet in a slower and different format where there will be a higher preference for the emerging countries. According to Unctad, the economic crisis gave fresh impetus to this trend. Rich countries will still attract investments, but the role developing countries have will rise in the multinationals’ strategies.